Website analysis
Analysing Websites: Assessing what works and what doesn’t work online in terms of design can help you as you develop your own web projects. It is also important to evaluate the content validity of a website. What is the purpose and audience of the website you need to design? What websites have you looked at that are of similar purpose to your own? E d Sheeran: Ed Sheeran’s official website features an advert for his new album before being able to access the home page. This picture of the new album also includes the artists that he has collaborated with. This is effective in appealing to a larger demographic and therefore interests the audience enough to go to the home page at the same time as encouraging them to buy the album. Furthermore, the visual style of the home page is quite basic – it includes: the menu bar, artist logo, music video of latest single, advert for tour, tour dates, latest news and latest merchandise. This format allows the audi...